Tenerife will be connected this winter with a total of 25 countries through 110 aerial routes and will have 4.2 million regular seats, which is the best performance in its history and an increase of 25.5% in relation to the winter before the pandemic. In addition, for this winter season, the island will have 24 new connections with markets such as France, Germany, Norway, Morocco, Switzerland, Italy and Belgium.
These positive figures are in line with the trend in the number of travellers arriving and staying in hotels and flats in Tenerife. With data at the end of October, 3,924,823 travellers have stayed on the island, a number that is almost 2.5 million higher than in the same period of 2021, although still 2.9% below those of the year before the pandemic.
The Insular Council believes that a recovery that has been underway over the last few months is consolidating. The forecasts for the year 2023 are very good, with connectivity at record highs for this winter season.
The market dynamics are also positive, with all markets showing an increase in demand, the most active being the British market, the island’s leading market, the French, Italian and Baltic markets. In addition, it seems that the German market is starting to react positively and the number of American travellers has doubled compared to 2019.
The domestic market continues to improve, but it is yet to be seen since traditionally bookings are made closer to the date of travel. The President of the Insular Council of Tenerife, Pedro Martín points out that “we will see at Fitur, in this opportunities to meet with all the agencies, tour operators and agents in general in the national market, how the season is presented and, of course, within the framework of our strategy, important campaigns will be activated from the beginning of 2023 to attract this national traveller”.
The employment figures for the tourism sector are also positive so far this year, with unemployment falling and hiring increasing more than in the island’s other sectors as a whole. Tourist affiliations also show positive results, with a total of 85,640 affiliates in Tenerife and a positive evolution. In October, tourist affiliations represented 22.7% of the total island economy, which registered a total of 377,363 workers.